Family businesses
Family businesses: one vision passed across generations
A family business grows when the founders, the next generation and the executive team agree on the company's vision, priorities and roles. Strategic alignment supports that agreement, within the governance the company puts in place.
Where alignment helps a family business
A family business brings together three circles on which family-business governance rests: family, ownership and management. Each has its own view and priorities. Strategic alignment brings the leaders of these circles together around the company's vision and business priorities, so they agree on priorities and speak one language.
We work on the company's vision and its execution, and with it working relationships grow stronger and barriers between the parties fall away, so an executive from outside the family understands the owners' vision and priorities as they mean them.
When does a family business need it?
- When leadership passes to the next generation
- When executives from outside the family join
- When the business expands or enters new activities
- After a family charter or governance system is approved, to turn it into understood priorities and practical habits
What the company receives
- One vision across generations: founders, the next generation and the executive team understand the company's vision the same way
- Shared awareness of challenges: a shared recognition by the participating leaders of the company's challenges, and agreement on how to overcome them
- Innovative ideas from the next generation: with their expected return and the support they need
- An executive summary documenting what they agreed, followed up by a leader from inside the company
- Measured impact: we measure the impact with the leader or a delegate before the program and 90 days after
Start with a diagnostic
The Strategic Alignment Index takes five minutes, needs no sign-up, and shows your level of strategic alignment, your two weakest areas, and a first step. The index is available in Arabic and English.